Social Media Setup
No good online media campaign is complete without utilising some form of social media for promotion and publicity. We will help you select and set up the right social media accounts the best benefit your product or offering, and we will link it up to your site as and when necessary to ensure optimum exposure.
Using Social Media for promotion and publicity is an ongoing process. You may handle most of the day to day online social media internally, but that can take time you may not have. We can make sure that your social media is being constantly updated and added to to ensure ongoing exposure and growth.
Email Newsletters / Mailers
From time to time you may wish to send out mailers. It’s a good way to keep people that matter to your company in touch with developments in your business. Our product of choice is MailChimp. We will set up your MailChimp account, and manage your newsletter distribution at the same time as train you how to manage this software effectively.
Working with email distribution is a complicated process initially, making sure that your site is not blacklisted or branded as a spamming website. Used carefully though, it is a highly effective online marketing tool. We offer a list cleaning service to make sure your mails won’t bounce first time.
If you find bulk emailing or newsletter mailing a chore, we can easily do it for you, or at least help you sort out any issues you might run into while trying to do it.
Landing Page Creation
This is a page, within your site that is not accessible via any navigation link. It is a single page that appears as a response to clicking a search engine generated advertisement or another form of online advertising. Normally this continues as a logical extension of the first click. Social media and search engine campaigns offer the ability to set these links. We measure the clicks through to these pages and then can determine the “conversion rate”, to determine the success of an online campaign.